SEO Specialist DACH

Invoerdatum:vrijdag 6 oktober 2017
Vervaldatum:dinsdag 31 oktober 2017
Korte omschrijving bedrijf:Founded in 2010, TravelBird is an Amsterdam based scale-up expanding to 11 markets across Europe, shaping the future of travel. Driven by a continuous pursuit of delighting our customers with enticing travel offers and disrupting the travel industry, we bring inspiration, personalisation and freshness together by curating our own travel packages as well as selling those of others. A combination that allows to scale fast and adapt if needed. By having both strong operational and product teams that guarantee the most comfortable booking process and uplifting customer journeys we turn booking a holiday into a smooth and fully-rounded experience. Today TravelBird operates out of a vibrant office on the canals in Amsterdam where over 450 self-starters make a huge impact on one of e-commerce's fastest growing categories.
Korte omschrijving vacature:About the team and your challenge
Being found on Google allows TravelBird to spread its wings and reach new travellers. Our SEO team thrives as the fastest-growing marketing channel in the company and is always looking for new talent. Combining analytical skills with creative strategies are the main ingredients for a successful and proven recipe. We aim to inspire the world with our PR campaigns the same way we do with our offers, that's why we release periodically creative stories such as the 'Most Instagrammed Tourist Attractions' or the 'Most Travelled Musicians' which spreads TravelBird's name all over the world.

As a Junior SEO Specialist it is your challenge to implement and optimise TravelBird’s SEO strategy in our biggest markets: DACH. In cooperation with the Senior SEO Manager you work on the development of international SEO and PR campaigns. Building sustainable relationships with the media and increasing TravelBird’s brand awareness will be part of your main focus. You analyse the DACH domains in order to identify opportunities that can increase our organic traffic. You liaise and handle the communication with internal stakeholders such as Editing, PR, Product, Design and Engineering. Throughout you track KPI’s, understand seasonal trends and act on potential changes in Google algorithms. You report directly to our Senior SEO Manager.

Your tasks
-Develop SEO strategies across the DACH region
-Build relationships with the German media
-Adapt international SEO and PR strategies to the DACH region by writing press releases and outreaching the media in order to get online and offline (printed, radio and TV) coverage
-Responsible for keyword research in the DACH region
-Work closely with our Senior SEO Manager as well as other internal and external stakeholders
-Create reports about our DACH domains
-Contribute to the further success of TravelBird
Profiel:Who you are
  • Smart (Bachelor degree)
  • > 6 months experience in SEO
  • Preferably experience in PR
  • Preferably experience with a Content Management System (CMS)
  • Basic knowledge of HTML
  • Experience working with SEO tools such as Sistrix, Searchmetrics, ahrefs, Moz and Screaming Frog
  • Familiar with Google Analytics, Google Search Console and Google Keyword Planner
  • You meet deadlines and work well under pressure
  • You are a team player, but also capable of working independently
  • A native level German speaker and fluent in English (both spoken and written)
  • Living in or around the beautiful city Amsterdam (or willing to move).
Ons aanbod:
  • Your job is one big adventure with new challenges every day
  • You will work with the most inspiring colleagues within the industry
  • Freedom and responsibility are at the core of our company culture
  • Vibrant and international office with a view on the historic canals of Amsterdam
  • Free sports lessons (Bootcamp & Yoga)
  • Healthy lunch, daily fresh smoothies and our very own barista for delicious coffee
  • Employee discount on TravelBird offers
  • Free weekly Dutch lessons
  • Friday social company drinks
  • Inspiring SpeakerBird sessions
  • Regular company parties and
  • A MacBook Pro (lease-lend).
Reageren?:Up for it?
So, do you want to make the next step in your career Apply now! Get our attention by sending us an original and motivating cover letter and your CV. For questions regarding your application you ask Zoë via
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